MarketWatch: David's Bridal Introduces "The Ever After Collection" to Transform Alterations & Wedding Gowns into Modern-Day Keepsakes That Live On Long After "I Do" David's Bridal Introduces "The Ever After Collection" to Transform Alterations & Wedding Gowns into Modern-Day Keepsakes That Live On Long After "I Do" Los Angeles Times: David’s Bridal Reveals a Genius Solution To Wedding Gown Shelf-Life: “Turning Alterations Into Something More” David’s Bridal Reveals a Genius Solution To Wedding Gown Shelf-Life: “Turning Alterations Into Something More” David’s Bridal launches the Ever After Collection, a new service turning wedding gown fabric into custom keepsakes. Discover how to transform your dress into a lasting heirloom. David’s Bridal is launching a wholesale division, starting with capsule collections of more than 50 gowns from select designer brands, according to a Monday press release.

Understanding the Context

Vera Wang Bride, Oleg ... Retail TouchPoints: David’s Bridal Moves into Wholesale, Offering Capsule Designer Collections to Wedding Boutiques David’s Bridal, which has been steadily expanding beyond its showroom roots for several years now, is moving into wholesale, offering exclusive designer capsule collections from Vera Wang Bride, Oleg ...